Due to the shortage of semiconductor chips, automaker’s inventory has decreased, causing prices to rise. Ford and other automakers have stopped offering incentives. However, buyers don’t seem to be discouraged, as they pay full MSRP, sometimes even more, for new vehicles. However, some vehicles are not going as quickly despite the current vehicle frenzy.

According to Cars.com, data shows that the 2020 Ford EcoSport spends more time at dealer lots than any other vehicle, followed by the Lincoln Corsair and the Ford Expedition. Ford has recently launched a handful of new vehicles, including the Bronco, Mustang Mach E, F-150 Lighting, and the Maverick, taking the attention away from older models. Ford Authority reported this week that a new EcoSport model is coming to India next year. It will feature a refreshed design and more modern tech features, hopefully making it more competitive with more recent rivals. 

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